► iCompanyBlogJanuary 2013Retail Loss Prevention

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People Counters and their uses
3/18/2013 5:05:15 PM

People Counters are electronic devices that are used to count foot traffic entering and exiting your establishment. Gathering this information can help a retail store plan accordingly for daily, weekly and even seasonal events.

People Counters can also be used in other storefronts and not just the garden-variety retail store chains in major malls or strip malls.

Retail Loss Prevention
1/25/2013 1:00:00 PM

What is retail loss prevention?

Retail Loss Prevention is the art or practice of companies to reduce or deter losses/theft of products from stores.

Retail Loss Prevention

What is retail loss prevention?

Retail Loss Prevention is the art or practice of companies to reduce or deter losses/theft of products from stores.

Electronic Article Surveillance

Owning and operating a retail establishment has great rewards for those who can endure the hard work and perseverance it requires to build a high quality, reputable establishment and brand - either on line or one or more physical locations.

With any success comes competition, and even worse, those who wish to steal or defraud you of your hard work through theft. In the old days (depending on the size of the operation) you only had to worry about protecting your entries and exits to your store, warehouse and distribution centers from internal shrinkage and screen for fraud for your mail orders.

Fast-forward to today you have ecommerce and mobile commerce, your virtual storefront and a plethora of other possible complications in the supply chain. All these points could have inherent weaknesses that could cost you money.

Focusing on the physical storefront the retailers can protect their merchandise with electronic devices that are attached to clothing articles, music and movie discs and other merchandise. These electronic devices fall under the label Electronic Article Surveillance.

Electronic Article Surveillance is a technological method for preventing theft by affixing special tags, also known as security tags, to the merchandise that needs to be protected. Once these security tags are placed on products and activated they require an authorized person, usually at the point-of-sale, to deactivate the security tag. If the security tag is not deactivated an alarm will sound when exiting the store bringing attention to the potential shoplifter. This is a high level and simplistic view of the process, but as you can see when implemented properly you are for the most part protecting your products and profits.

When there is a strong defense, usually it is followed by a stronger offense. In future articles we will look at ways these systems can possibly be circumvented. As it is now you can find thousands of how-to articles and videos of removing security tags from merchandise to circumventing security systems all together using aluminum foil or shielded bags.

Proxy Consulting | 1/25/2013 1:00:00 PM | 0 comments